Multilingual Branding

Event Branding and Brochure design

This is a Brochure that was designed to highlight the Future of Graphic Design in Multilingual Multicultural Branding. This is a proposed conference and an event that will focus on Multilingual Branding and its importance. This event will be sponsored by MODA. The name of the event is M2 Multilingual Multicultural Branding. The Identity is designed in different Indian scripts to have an impact on multilingualism.

Research paper on the need for Multilingual Branding

 

Branding for Event

The title is “M2” which Stands for Multilingual Multicultural is a formation of two initials and is named M2.

This is a Brochure that was designed to highlight the Future of Graphic Design in Multilingual Multicultural Branding. This is a proposed conference and an event that will focus on Multilingual Branding and its importance. This event will be sponsored by MODA. The name of the event is M2 Multilingual Multicultural Branding. The Identity is designed in different Indian scripts to have an impact on multilingualism.

  • Typeface: Ek Mukta

  • Color: Indian ink color – Indian traditional culture color to emphasis on Indian multicultural

Brochure Design

This poster series aims to highlight the beauty of Indian scripts, the diversity in languages, and the beauty of calligraphy through this event. All the calligraphy done to showcase the different Indian scripts are hand-drawn with the traditional tools, and then each composition has been photographed and edited according to the different layouts.

Calligraphic explorations and photoshoot of calligraphy tools

Poster applications at MODA

The concept was built for MODA, the Museum of Design Atlanta. The purpose was to create a highly artistic and modernized yet aesthetic poster series that pays homage to the diversity of Indian scripts. In addition, bring forth the knowledge and impact of calligraphic technique to the audience and demonstrate how graphic designing could gain from the use of western aesthetics when merged with eastern techniques and scripts. 

 

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