Merchandising design
T-shirt design for AIGA Atlanta Rise Up Mentorship Program
Creating a design for the T-shirt that is based on the main 3 pillars Fun, Dynamic and 3D Lettering.
Project Awards and features:
Design Concept
This design is to create a dynamic sense of Lettering and fun elements by using 3D Lettering and Typography. “Creativity means having fun,” the fun of exploring different digital and print tools; enjoys and has fun while creating designs. In this sense, I wanted to highlight this message through the AIGA platform.
Challenges
AIGA is an excellent platform for all designers to explore and have fun and enhance their creativity. This T-shirt will represent the true essence of this Rise Up mentorship program and motivate each designer to have fun in whatever form of art/design they create as it’s their creativity.
As the target audience is both genders, that’s why the style for Lettering is bold and robust, but at the same time, the composition is elegant and composed so that all types of audiences can wear this fun T-shirt.
